Conscious Capitalism Conference

April 5 2013

Is a "green chemical company" a non sequitur? Ask Pantheon CEO Laura Roberts

Conscious Capitalism Conference
Conscious Capitalism Conference
Is a "green chemical company" a non sequitur? Ask Pantheon CEO Laura Roberts
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Laura Roberts wants to change the way the we play with the chemicals that pervade our lives. The CEO of Pantheon Enterprises, Inc., may just change the world.

“Sustain better life,” is the mantra by which this avid environmentalist and elementary school teacher lives her life as a corporate leader.

Indeed, her life was dramatically transformed when her father died unexpectedly in 1997, and she decided to take over running the family business—a small, green, industrial chemical business.

Today, the once-staunch critic of business and capitalism, Roberts has become an exemplary and outspoken Conscious Capitalist who is passionately pursuing Pantheon’s purpose of removing man-made chemicals from the environment—while creating value for all of the company’s stakeholders.

So don’t miss a word of this podcast, where we interviewed Roberts—and her friend and fellow CEO Steve Leveen of Levenger—about the power and importance of Conscious Capitalism:

  • The pair discuss the speech they gave on April 6 at the Conscious Capitalism Conference on, Metrics That Matter.
  • Roberts and Leveen share how the big idea of Conscious Capitalism fits into how they do business—especially in terms of having a higher purpose, and engaging stakeholders at the deepest levels.
  • Roberts also shares her ideas on how she’s planning to make every chemical company—and citizen of the world—aware of the fact that the chemistry that’s made in the lab does make its way into our bodies.
  • And, she gives ideas about how her company is not just talking the talk—but will help consumers make better decisions about the chemicals they unwittingly are buying.
  • Plus, she offers ideas to other firms about how they can incorporate Conscious Capitalist practices into their businesses.
  • What will Roberts be telling her team when she gets back to Pantheon headquarters?

Listen to all of Roberts’ and Leveen’s insights when you download the podcast, at right.

More About Laura Roberts

“Building a substantial business is the best way to make a significant difference,” insists Laura Roberts, co-founder and CEO of Pantheon Chemical, a green manufacturer of industrial chemicals, whose mission is to transform the industrial chemical industry to remove toxic chemicals from the environment.

Co-founder and CEO of Pantheon Enterprises, Roberts is a leading force behind the company’s business development and expansion plan. Since 1999 Roberts directed an extensive reorganization of the company to include: developing its executive management team; protecting its IP; automating its manufacturing operations; and clearly defining its marketing and distribution strategy. Additionally she secured the necessary financing to commercialize the chemical technologies throughout multiple worldwide distribution channels.

A decade later, Pantheon Enterprises has expanded globally and realized tremendous success in several markets with award-winning products. Dubbed “The Toxic Avenger” by Forbes Magazine, Roberts formed Pantheon Enterprises with a fierce commitment to shattering the myth that green technologies are less effective and more expensive. Its mission continues to be to develop and commercialize products that help customers increase financial growth while at the same time sustain human health and safety, social responsibility, and environmental efforts. Roberts’ efforts in driving the corporate mission and vision resulted in Pantheon Enterprises being recognized in 2012 as one of Ethisphere’s World’s Most Ethical Companies.

Roberts is a summa cum laude graduate of Northern Arizona University. She is a member of the Phi Kappa Phi Honor Society and for two successive years enjoyed the distinction of being the university’s highest-ranking scholar. She is also a graduate of the highly regarded business executive program at MIT Sloan School of Management. She is also a graduate of The Integral Leadership Program at the Stagen Institute.

Roberts is also a member of the Young Presidents’ Organization, a global network of young chief executives with a rigorous selection and application process. She serves on the Advisory Committee for Northern Arizona University’s NAUTeach Program—a program committed to increasing the number and quality of math and science teachers. She is a member of the Environmental Entrepreneurs (E2) organization. Roberts serves on the Leadership Council for Pachamama Alliance, an organization committed to sustainability and social justice. She currently holds board positions with CWS, an organization dedicated to disaster relief and refugee assistance, and Beyond Benign, an organization dedicated to revolutionizing the way chemistry is taught to better prepare students. Roberts has previously held board positions with The Greater Phoenix Chamber of Commerce, The March of Dimes, the Arizona Business Leadership Group, and the Hospitality Industry Hall of Honors at the University of Houston.

Previous Episodes
Saturday, April 6th, 2013

Activist Jeff Klein is "Working for Good." He wants you to, too!

Jeff Klein is the CEO of Working for Good, a conscious marketing-and-business-development company based just over the Golden Gate Bridge in Marin County. He’s also the author of “Working for Good: Making a Difference While Making a Living,” and its companion book, “It’s Just Good Business: The Emergence of Conscious Capitalism and the Practice of Working for Good.” These two tomes describe the work he does as a trustee and member of the executive team of Conscious Capitalism, Inc., andClick here to listen to the podcast!

Friday, April 5th, 2013

It's not what you sell—it's what you stand for, insists ad exec Roy Spence

Roy Spence is chairman and CEO of GSD&M Idea City, a national marketing communications and advertising agency. Under Spence’s leadership and its Purpose-Based Branding™ philosophy, the agency has helped some of the world’s most successful brands grow while using its talents to make a difference in communities around the country and the world. Spence has been named Ad Man of the Year and Idea Man of the Century, and he has been interviewed by The Wall Street Journal, USA Today,Click here to listen to the podcast!

Friday, April 5th, 2013

Tara Sheahan's Conscious Global Leadership open our hearts to a new economy

Tara Sheahan is rocking the world one soul at a time. It won’t take long, she believes, before everyone is a little more conscious. That’s the mission of her organization, Conscious Global Leadership, which is igniting global social harmony by strengthening the character and consciousness of leaders across all fields. “We aim to share best ‘inner’ practices and how to mentor others for heart-centered living and leadership,” explains the CEO of the group that is considered a rock star inClick here to listen to the podcast!

Friday, April 5th, 2013

Is a "green chemical company" a non sequitur? Ask Pantheon CEO Laura Roberts

Laura Roberts wants to change the way the we play with the chemicals that pervade our lives. The CEO of Pantheon Enterprises, Inc., may just change the world. “Sustain better life,” is the mantra by which this avid environmentalist and elementary school teacher lives her life as a corporate leader. Indeed, her life was dramatically transformed when her father died unexpectedly in 1997, and she decided to take over running the family business—a small, green, industrial chemical business. Today, theClick here to listen to the podcast!

Friday, April 5th, 2013

Take a page from the Levenger playbook: Create high-end products that matter.

Steve Leveen is the CEO of Levenger, which since 1987 has designed and sold high-end products geared toward reading, writing, and working with ideas. Founded in Boston with his wife, Lori Granger Leveen (pictured together, at right), Levenger started doing business in Boston with its first catalog, “Tools for Serious Readers.” Today, Levenger is headquartered in South Florida and has grown into the place to come for support in all manner of creative expression—whether it be for work or forClick here to listen to the podcast!

Friday, April 5th, 2013

Carrie Parsons brings Conscious Capitalism to life at Freeman

Carrie Freeman Parsons is the vice chair for Freeman, a world-class provider of integrated services for face-to-face (F2F) marketing. Based in the company’s Dallas headquarters, Carrie has held various positions across the enterprise that her grandfather—D.S. “Buck” Freeman—founded in 1923. “While other young college students at the University of Iowa were discovering chemistry and calculus, Buck was discovering his passion for party decorating, while pledging for a national fraternity,” Carrie explains. He turned this passion into a lifelong trade whenClick here to listen to the podcast!

Friday, April 5th, 2013

Are you a Certified B Corp? Jay Coen Gilbert explains why you should be

Jay Coen Gilbert is the co-founder of B-Labs, a nonprofit based outside of Philadelphia that envisions a new sector of the economy, harnessing the power of private enterprise to create public benefit. It promotes legislation allowing companies to formally incorporate as benefit corporations. B Corps use the power of business to solve social and environmental problems. “Indeed, B Corp certification is to sustainable business what Fair Trade certification is to coffee, or USDA Organic certification is to milk,” Gilbert explains,Click here to listen to the podcast!

Friday, April 5th, 2013

Teju Ravilochan's Unreasonable Institute Has Something to Teach Us All

Teju Ravilochan is unreasonable. “I want to live in a world where every human being can be the master of their own fate, unbound by the chains of poverty, oppression, or injustice,” says the CEO and co-founder of the Unreasonable Institute. “To me entrepreneurship—coming from French for ‘to taking into one’s own hands‘—gets at that fundamental human drive to rule our destinies. And when that drive is combined to empower others to do the same, I believe no force canClick here to listen to the podcast!

Friday, April 5th, 2013

Want a better business? Shayne Hughes says build a better workplace

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Friday, April 5th, 2013

Cheers to CEO Michael Davis, who is making pure water—one bottle at a time

Michael Davis is the founder and president of US Pure Water Corporation, a mission-driven, privately owned, full-spectrum, water-treatment service company that has been at the forefront of water treatment technology since 1985. In this podcast interview we learned: Davis’ mission is to provide an ecological and economical alternative to bottled and tap water by providing water treatment at the point of use. USPW has saved The City and County of San Francisco over $1 million by converting their offices fromClick here to listen to the podcast!

Thursday, April 4th, 2013

Change the World—One Pair of Shoes at a Time

As the CEO of Soles4Souls.org, Buddy Teaster runs the Nashville-based charity that collects shoes from the warehouses of footwear companies and the closets of people like you. The charity distributes these shoes to people in need, regardless of race, religion, class, or any other criteria. Since 2005, Soles4Souls has delivered more than 19 million pairs of new and gently worn shoes. The shoes have been distributed to people in more than 125 countries, including Kenya, Nepal, Thailand, and the UnitedClick here to listen to the podcast!